In 1998, YellowJacket Racing was founded with the purpose of keeping the tradition of the Webster Turkey Trot alive. In 1999, we expanded to bringing new and unique quality events to the community beginning with the first trail running series in Rochester followed by duathlons, triathlons and unique road events. In 2004, YJR brought event timing in house after purchasing our first electronic chip timing system (the first company in Rochester to provide this technology) which was quickly followed by providing timing services to other events. By 2014, YJR was producing and providing contract timing services to over 200 events annually across New York State including triathlons, cycling events, winter endurance events and all types of running events.

YellowJacket Racing produces nearly 40 events annually in the Greater Rochester Area, including the Rochester Marathon, Rochester Regional Health Flower City Challenge, the award winning Sehgahunda Trail Marathon and the Webster Turkey Trot.  We are always brainstorming new race concepts and are excited for what the future holds!

Our team of event and technology specialists concentrate on providing the absolute best services to our partners. Our goal is to be able to help our partner events grow and improve their events for their participants, the community and their charity partners.